by Craig Griffiths | Apr 29, 2019 | Search Engine Optimisation
I’ve said it before and I’ll say it again: SEO doesn’t have to be complicated. One of the things I notice as a digital marketer is that people are always looking for the “secret sauce”. But truth be told: There isn’t any secret to SEO. If you want to increase your...
by Terry McCusker | Aug 30, 2018 | Digital Marketing Strategy, Search Engine Optimisation
Donald Trump’s recent Twitter tirade about what he saw when he Googled himself, though quite bizarre, does raise some interesting points for those of us who provide digital marketing services. In fact, it’s almost a case study in SEO. Relevant Content You...
by Craig Griffiths | Jul 8, 2018 | PPC, Search Engine Optimisation
We often get asked how we can quantify ROI from an SEO campaign. And, here’s the thing, a lot of digital agencies who run SEO programmes don’t really want to tell you, for obvious reasons I guess. Putting a monetary value against something which, to the uninitiated...
by Craig Griffiths | Apr 11, 2017 | Local SEO, Search Engine Optimisation
Gone are the days of local search being just for small businesses. These days, all businesses can and should be taking advantage of local search’s benefits. In 2014 Google released the “Pigeon” update and since then, the importance of local SEO has risen, leading to...
by Craig Griffiths | Apr 7, 2017 | Local SEO, Search Engine Optimisation
Let’s be honest; SEO can be incredibly difficult to understand. One of the most common problems we see when people switch to us from another SEO company is that nothing has ever been explained to them and they can’t tell if they are getting a good ROI on their spend....
by Craig Griffiths | Sep 23, 2016 | Content Marketing, Keyword Research, Search Engine Optimisation
You probably already know it; targeting keywords and phrases in content will lead to a long term growth in organic search traffic. That’s why all good content marketing campaigns start with the same thing – keyword research. The problem is, most internet...
